Service versus software
A service delivers reports prepared by a firm for an end owner.
Watching software helps agents and firms monitor publications (OEPM, EUIPO and more) and act inside their case files.
If you sell watching to clients, software is how you scale quality and speed.
What to automate first
Ingestion of new publications against your portfolio rules.
Prioritised alerts by risk and opposition deadline.
A path from alert to case file, owner and next action.
Where AI helps — and where it does not
Useful for ranking noise, summarising conflicts and drafting first-pass notes.
Not a replacement for professional judgment on opposition strategy.